About The Social Media Hats: Hands On!
The important thing for you is to be alert, to question, to find out, so that your own initiative may be awakened.
– Bruce Lee
So the moment to put things in motion arrives. Once you have figured out what you have to do, then you can begin your plan of action… and act!
First things first.
I usually put my hands on Twitter, to begin with, and dive into the “easy” engagement part meaning: follows, retweets, shares. A little bit of ‘follower count growing’ here, and a little bit of ‘influence topic’ there. Hashtags of the day… trends? All things considered.
I usually plan a week, or even a month, worth of content in advance because it allows me to create a series of posts, or talk about a specific area or topic in a no-nonsense way. Delivering content, specially for a brand, without having a plan of what you want to do is usually a not so good idea. A good plan usually sends out a message of professionalism and prevents last-minute mistakes.
So how do you intend to make space in your brain for your creativity to flow?
A few tips here: Create!