Why Good Website Design is Important

Why Good Website Design is Important

It’s 2019, and long-gone are the days of the “old” internet. The days when having a website at all was an achievement, rather than an expectation. The days when websites were designed using handwritten – hand-typed? – HTML and CSS codes.

Cover Letter Do’s and Dont’s

Cover Letter Do's and Dont's

Yes, here we are talking about the dreaded cover letter. Just the name alone can be enough to send shivers down any job-seeker’s spine. For some reason, it seems easy to distill all the relevant information about our skills and experience into a set of clear and palatable bullet points.

The Value of Simplicity

The Value of Simplicity

As children, one of the first things we learn is the concept of opposites. Yes and No. Up and Down. Young and Old. Short and Tall. Easy and Difficult. Soft and Hard. Simple and… Complex.

Personalizing Your Digital Marketing Strategy

Personalizing Your Digital Marketing Strategy

The real voyage of discovery consists not in seeking new lands but in seeing with new eyes. Marcel Proust No matter our stories, no matter our life experiences, there’s one thing most of us have in common: we’ve all had someone play the role of a coach in our lives. Maybe it was an actual […]

5 Ways Your Brand Can Create Content

5 Ways Your Brand Can Create Content

There’s no good idea that cannot be improved on. Michael Eisner In last week’s blog post, we discussed some different “buzzwords” that are often associated with digital marketing. One of these words – content creation – is maybe seen as the biggest enigma. It’s such a broad term, that it can be difficult to pin […]