Five Steps to Finding And Writing Your Value Proposition.
If you don’t have a strong value proposition, you’re likely losing business to someone who does
Communicating Authenticity For Healthy Engagements
“I recently heard some colleagues of mine discussing a brand they both liked, and when I enquired as to why this seemingly normal brand was held in such high regard by both of them, their answer was simply because they felt the company was authentic and transparent with their customers”.